Public relations is more than communication — it is about shaping perception, strengthening trust, protecting professional dignity, and ensuring that our collective voice is heard clearly, consistently, and credibly. Alfred Addy brings 18+ years of proven leadership and digital innovation to champion that mission for every nurse and midwife in Ghana.
Anchored on five strategic pillars designed to modernize GRNMA, strengthen member engagement, and amplify our professional voice across Ghana.
Advancing digital systems — including the GRNMA Digital Administration System, Hotel Management System for all regions, and Paperless Front Desk solutions — to reinforce efficiency, accountability and transparency.
Championing the GRNMA Smart Card System — a strategic instrument for strengthening member security, simplifying access to benefits, improving administrative efficiency, and promoting professional recognition.
Promoting visibility and engagement around research initiatives, professional publications, and the Ghana Journal of Nursing and Midwifery (GJNMID) — strengthening academic and policy influence of the profession.
Strategic, timely and transparent communication — strengthening member engagement, enhancing media presence, leveraging digital platforms, and developing a web-based fact-finding system for credible information.
Using public relations as a strategic tool to protect the Association's reputation, promote advocacy successes, strengthen stakeholder confidence, sustain public trust, and reinforce professional dignity.
From District Secretary in 2007 to Regional Chairman today — Alfred Addy's 18+ years in union activism have been defined by integrity, innovation, and an unwavering commitment to nurses and midwives across Ghana.
As Team Lead for the Ghana Journal of Nursing and Midwifery and an editorial committee member at the national level, Alfred has direct experience in professional communication, media engagement, and knowledge dissemination — the very work of a strong PRO.
His digital leadership — building systems that earned national recognition — proves he does not just talk about modernization. He delivers it.
GRNMA Central Region · 2021–Present
Ghana Journal of Nursing & Midwifery · 2024
Alfred's commitment to digital modernization is not a promise — it is a proven record. He has already built the systems that others only talk about, and he will bring this same energy to the PRO role.
Centralized digital system enhancing administrative efficiency, record management, and institutional coordination — a model for national replication.
GDASFull-featured digital platform for the award-winning GRNMA Hotel — named Most Digitalized 1-Star Hotel in Ghana by the Ghana Hotels Association.
GHMSIntegrated hotel website with payment processing and customer feedback — named Best 1-Star Hotel Website in Ghana at the Ghana Tourism Awards 2024.
Best Website 2024Paperless memo and communication system transforming day-to-day administration — the kind of modernization Alfred will champion at the national PRO level.
Admin TechNational recognition that validates Alfred's capacity to lead, communicate, and deliver at the highest levels of the GRNMA.
Three consecutive years of excellence — recognising outstanding management and operational innovation under Alfred's regional leadership.
Ghana Hotels Association 2024 — a testament to Alfred's commitment to digital transformation that he will now advance at the national PRO level.
Ghana Tourism Awards 2025 — a nationally recognised standard of excellence in management, communication and institutional credibility.
GRNMA 2025 — Central Region placed nationally, reflecting Alfred's governance standards and the strong institutional image he has built and protected.
Leading GJNMID directly demonstrates Alfred's capacity for professional communication, publication management, and knowledge visibility — core PRO competencies.
Re-elected by the overwhelming confidence of Central Region members in February 2024 — a direct endorsement of his leadership, integrity, and commitment to members.
Follow Alfred as he meets executives, nurses, midwives, and community leaders across Central Region — one visit at a time.
Alfred Tours Western Region | 2026
Our profession deserves a powerful, credible, and respected voice. Together, we can build a modern, visible, and influential Association. Join the movement.